Thad Tichenor, Senior Art Director No comments yet Advertising, Branding, Design, Fun Times

Are You Ready for Summer?

We were asked to create a campaign reminding Seattleites that nearly everything they need for summer can be found at Goodwill.

The idea we came up with was simple — to show close-up, detailed stories of Goodwill items in their summer environments executed through transit and digital. These are slice of life moments seen from a first-person perspective to really put the viewer in the moment. Are you ready?

 

Transit Kings 

 

Online Banner Creative